After 10 studio albums, the Queen of Hip-Hop Soul is ready to really let us know what's in her heart and on her mind: Crispy chicken strips.
As part of a massive rebranding effort, Burger King has tapped Mary J. Blige to bellow and howl about the deliciousness of the fast-food chain's chicken snack wraps. Mary sells you that flour tortilla and three cheeses like it was sent from Mount Olympus. It's so tacky and cringeworthy that it's awesome.
The only thing that could top it is a Popeye's commercial starring Beyonce.
Watch Mary J. Blige's fast-food debut below
Burger King might be a little embarrassed by this campaign as they've blocked it on YouTube. Or maybe they were planning on rolling this out at a later date and jumped the gun? Let's hope it's the latter and not the former, because this sassy ditty about crispy chicken should be seen on televisions across the nation.
UPDATE: The official reason for Burger King pulling the ad apparently had to do with licensing issues, as the crispy chicken jingle is pretty much a reworking of Blige's "Don't Mind," from her recent My Life II album. Hopefully this gets squared away so we can get Mary and her flour tortilla back up and running in all her YouTube glory.
You tell 'em, Mary.



